What is the purpose? To recruit new employees.
When? Created 2017.
Who? Audience would be anyone looking for a new job in the correctional industry.
Where? These designs would be seen on the MN Department of Corrections Facebook.
Why? The design is now easier to read, matches the Minnesota state brand identity and important informational points are emphasized.
What is the purpose? To remind employees their mission.
When? Created 2017.
Who? Audience would be anyone involved with MCEC.
Where? These designs would be seen at various MN Department of Corrections.
Why? It works well because it's easy to read in passing and is eye-catching.
What is the purpose? The Friends and family handbook was redesigned to make it easier for people to read and understand.
When? Created 2017.
Who? Audience would be people who know someone who is incarcerated.
Why it improved? The design is now easier to read, matches the Minnesota state brand identity and important informational points are emphasized.
BEFORE REDESIGN
